WHAT IS BEHAVIORAL TARGETING?
Sun Herald has teamed up with Yahoo! to give you an opportunity to target
your potential customer based on their online behaviors.
From Automotive to Clothing, to Sports to Consumer Packaged Goods, there's several categories that promise to help narrow down your audience.
Give it a try!
"Since using Yahoo! Behavioral Targeting, we have seen a 20%
increase in sales AND gross average profit over previous year"
- Ray Brandt Mercedes
HOW DOES
BEHAVIORAL
TARGETING
WORK?
Yahoo! collects data on a users "Touchpoints"...
..."tags" the user as a potential "Shopper", the delivers the seller's ad in time for the big event!
NEED MORE INFORMATION?
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